Blogger: Beth Adams

Beth Adams's picture
Product Marketing Manager
Beth Adams is a Product Marketing Manager at Information Builders with a focus on externally-facing activities for the iWay family of products (Data Integrity – MDM, Data Quality, Data Governance; Data Integration: Real Time, ETL, Big Data, A2A), and for helping drive their vision and strategy. Prior to Information Builders, Beth spent over 15 years in information technology marketing, specializing in product marketing, content creation, lead generation, online marketing and tactical sales support. Connect with Beth on LinkedIn and follow her on Twitter at @badamsnj.

Connect with Beth Adams on Google+

Trusted Data and Actionable Analytics in Healthcare

april 18, 2018

Did you know that real-time feedback about clinical, financial, and administrative metrics can provide extra visibility into the information that is most critical for your organization? And once you...

Data Spring Cleaning

maart 20, 2018

Spring cleaning is a rite of passage. Whether it’s your home, your car, or place of work, it’s a good idea to have a “reset” each year. Once you clean, you can eliminate dirty items from piling...

Information Builders Drives Healthcare Transformation at #HIMSS18

maart 01, 2018

Every year at HIMSS, attendees are given a tremendous opportunity to learn from healthcare’s top experts. This year will prove no different as clinicians, executives, vendors, and IT professionals...

The Data Integration Evolution

februari 22, 2018

Data Integration as compared with other data topics seems, well less exciting. However, it is absolutely essential when it comes to effective management of your data assets. Think about it....

The Data Quality Maturity Model (Infographic)

februari 08, 2018

You may know that improvements in data quality lead to reduced costs, increased sales, increased performance, better customer engagement, and better business decisions. Let’s examine how, by looking...

New Healthcare Product, Website

januari 16, 2018

I’m happy to let everyone know that, in conjunction with our software product line Omni-HealthData, we now have a new website at You can read the full press release here. Let me...

Contextualization: What Is It, and How Does It Help You Manage Big Data?

november 30, 2017

“Contextualization” means adding related information to big (or any) data in order to make it more useful. Patterns, trends, and correlations only stand out against a background of context. When you...

How to increase member and partner engagement with data management

november 02, 2017

Healthcare payers have been plagued by manual processes and siloed systems, which makes it harder to manage the relationships between themselves, their members, and healthcare providers. With today’s...

Infographic: Get more value from your data assets with Embedded Analytics

oktober 13, 2017

Organizations know that their data is a valuable resource and are constantly looking for ways to exploit it. Plans for making the most from these resources run from the simple to the sophisticated...

The importance of data management in healthcare

oktober 02, 2017

According to, “…the use of data analytics could help save more than $300 billion in U.S. healthcare, apart from making information flow transparent and creating a value chain in...